ORRA, a premier name in diamond jewellery, has officially launched its seventh store in Hyderabad, located in the bustling area of Kompally. This new outlet, spanning an impressive 4,326 square feet, aims to elevate the jewellery shopping experience for the city’s discerning customers. With a total of 96 retail locations across India, ORRA continues to expand its presence in key markets.
The newly inaugurated store features two spacious levels designed to provide a luxurious and comfortable shopping environment. Customers can explore ORRA’s latest diamond jewellery collections, including the exclusive 73-faceted ORRA Crown Star, which is a hallmark of the brand’s commitment to innovation and quality. The store’s modern interiors, complete with plush seating and ambient lighting, create an inviting atmosphere for jewellery enthusiasts.
A standout feature of the Kompally store is its dedicated wedding jewellery lounge, designed to offer a personalized experience for brides-to-be, their families, and friends. This exclusive space ensures that selecting exquisite pieces for special occasions is a seamless and enjoyable process.
Mr. Dipu Mehta, Managing Director of ORRA, expressed his enthusiasm for the new store, stating, “We are thrilled to inaugurate our new store in Hyderabad, a city that has always had a deep appreciation for fine jewellery. Hyderabad is a market that blends tradition with modernity, much like ORRA’s collections, which balance heritage craftsmanship with contemporary designs. We are confident that our new store will become a beloved destination for jewellery enthusiasts in the city.”
The store showcases a variety of ORRA’s opulent collections, including the renowned ‘ORRA Crown Star’ collection, the contemporary ‘Aekta’ The Wedding Collection, Astra, Desired, and the Platinum collection. Each collection is meticulously crafted, highlighting ORRA’s dedication to quality and excellence in jewellery design.
In addition to the luxurious offerings, ORRA has introduced its latest collection, Solis – Always on Shine, which is designed for everyday elegance. With prices starting at ₹9,999, Solis features diamonds that are perfect for various occasions, from professional settings to casual outings, ensuring that customers can maintain a chic and stylish look effortlessly.
ORRA is committed to providing 100% certified jewellery, complemented by complimentary insurance and free lifetime maintenance. The brand also offers a lifetime exchange and buyback policy, a seven-day return policy, and guarantees that all diamonds are conflict-free. Furthermore, ORRA provides a six-month upgrade facility, and all jewellery is BIS Hallmark Certified, ensuring the highest standards of quality.
To celebrate the grand opening of the Kompally store, ORRA is offering a range of inaugural discounts and special offers. Customers can enjoy up to 25% off on diamond value for a limited time, along with 0% interest on EMI facilities, making luxury jewellery more accessible.
As ORRA continues to expand its footprint in India, the brand remains dedicated to its mission of crafting exquisite jewellery that tells a unique story of love and celebration. With a legacy that dates back to 1888, ORRA has evolved from a diamond sculpting and manufacturing entity to one of India’s leading diamond jewellery retail chains, renowned for its design innovation and craftsmanship.
The new store in Kompally is poised to become a significant addition to ORRA’s portfolio, offering customers in Hyderabad a luxurious destination for all their jewellery needs. With its blend of tradition and modernity, ORRA is set to capture the hearts of jewellery lovers in the city, ensuring that every visit is a memorable experience.